The Tipping Point: How Little Things Can Make a Big Difference

Share This Book

Similar Titles

"I won’t tell you what to believe, Eragon. It is far better to be taught to think critically and then be allowed to make your own decisions than to have someone else’s notions thrust upon you." - Christopher Paolini, Eldest

The Tipping Point: How Little Things Can Make a Big Difference

Author: Malcolm Gladwell
Pages: 301
Genre(s): Social psychology
Publisher: Back Bay Books
Subject:
Country:
Publication Year: 2002
Edition
Finished? Yes, on
Signed? Yes

Purchase This Book At:

Description
The tipping point is that magic moment when an idea, trend, or social behavior crosses a threshold, tips, and spreads like wildfire. Just as a single sick person can start an epidemic of the flu, so too can a small but precisely targeted push cause a fashion trend, the popularity of a new product, or a drop in the crime rate. This widely acclaimed bestseller, in which Malcolm Gladwell explores and brilliantly illuminates the tipping point phenomenon, is already changing the way people throughout the world think about selling products and disseminating ideas.
Ratings & Comments

Be the first to add a Rating & Comment for this Title below!

Add Your Comment
Rate This Title
Amazon Reviews